The New Balance 574 New-B Hook & Loop Toddler Wide "Incense Poppy" (NW574HBO-W) released Wednesday, August 30, 2023.
Original retail (2023): $60 · Lowest resale ask: $1,893 on Flight Club (Nov 6, 2026)
Colorway: Incense/Poppy · Style code: NW574HBO-W · Release date: August 30, 2023 · Lowest resale ask: $1,893 · Availability: Available now
Source: GOAT's catalog · stores checked Nov 6, 2026, 4:24 PM ET
More colorways & related: New Balance 574 "Incense" · New Balance 574 "Inkwell" · New Balance 574 "Navy" · New Balance 574 — Sea Salt · New Balance 574 — Pumpernickel · New Balance 574 — Red Rock with Tangerine Heat · New Balance 574 — Dark Silver Metallic · New Balance 574 — Red Rock with Tangerine Heat · Stone Island x New Balance 574 "Ghost Pack - Navy Blue" · New Balance Wmns 574 "Mineral Hairy Suede" · New Balance Wmns 574 "Dusk Shower" · New Balance 574 "Cordura Pack - Calcium New Spruce"
All New Balance 574 release dates & colorways
Small shoes lose detail, and a strong colour break is what keeps the panel structure visible when the whole thing is only a few inches long.
New-B is the range the brand puts its smallest sizes out under, and this pair released on August 30, 2023 at $60. It closes with a hook and loop strap, comes in a wide fit, and uses an EVA midsole rather than the ENCAP unit found on the adult version, which saves weight on a shoe whose wearer weighs very little to begin with. The upper is still suede and the sidewall N is still there, sized so the shoe reads as a 574 rather than as a generic first sneaker.
Written with AI from brand specs; facts checked against our catalog data on Sep 18, 2026.