Nike Air Max 90 Gum

Colorway: White/Gum Light Brown/White · Style code: DC1699-100 · Release date: October 30, 2020 · Original retail (2020): $120 · Availability: Sold out at retail

More colorways & related: Nike Air Max 90 SE "Batman" · Nike Air Max 90 SP — Triple Black · Nike Air Max 90 SP — Medium Olive Sequoia · Nike Air Max 90 Premium — Diffused Blue · Nike College Air Max 90 (Ohio State) — University Red/Black · Nike Air Max 90 Premium — Light Orewood Brown/Blue Tint · Nike Air Max 90 G x Eastside Golf — Black/Dark Smoke Grey · Nike Air Max 90 "Wagyu" · Nike Air Max 90 (Indianapolis Colts) — Anthracite/Gym Blue · TD Nike Air Max 90 EasyOn — Black White · Nike Air Max 90 FL1 Grade School — Black/DK Smoke Gray · TD Nike Air Max 90 LTR — White/Jade Ice

All Nike Air Max 90 release dates & colorways

About the Nike Air Max 90 Gum

Two materials carry the whole shoe. The upper is white leather, panel for panel, with no contrast stitching or coloured overlays, and the outsole is gum rubber in a light brown that warms the palette from below. White midsole foam sits between them. Gum soles change how this silhouette ages. The rubber darkens with wear rather than scuffing, so the bottom of the shoe picks up character while the leather above it stays the part that needs cleaning.

Nike released it on 30 October 2020 at $120, a general-release price for that season. The construction is standard: layered panels up the sides, a visible Air unit at the heel behind the moulded window, and the waffle-pattern tread. With the colour stripped out, those shapes do all the work, which makes this one of the clearest ways to see how Tinker Hatfield's 1990 design is actually put together. It is the version people reach for when they want the silhouette rather than a statement.

Written with AI from brand specs; facts checked against our catalog data on Sep 18, 2026.