The Puma Suede "Play Loud" (398190-01) released Sunday, June 30, 2024.
Original retail (2024): $80 · Lowest resale ask: $82 on Flight Club (Nov 14, 2026)
Colorway: Midnight Plum/Chamomile · Style code: 398190-01 · Release date: June 30, 2024 · Lowest resale ask: $82 · Availability: Available now
Source: GOAT's catalog · stores checked Nov 14, 2026, 4:21 PM ET
More colorways & related: Puma x Nahmias Suede Crochet "SB" · Puma x Nahmias Suede Crochet "SB" · Puma Suede Built & Earned II — Sand Dune/Dark Green · Puma Suede Built & Earned II — Black/Team Regal Red · Puma x Street Fighter Suede Ryu — Warm White/Red · Puma x Street Fighter Suede Ken — Red/White · Puma x Street Fighter Suede Chun-Li · Puma x Street Fighter Suede "Chun Li" · Puma x Street Fighter Suede "Ken Masters" · Puma x Street Fighter Suede "Ryu" · Puma Suede Street Fighter — Warm White/Red · Puma Suede Street Fighter "Ken"