adidas UltraBoost 1.0 'NCAA Pack - Georgia Tech'
Colorway: Cloud White/Cloud White/Collegiate Navy · Style code: IG5887 · Release date: July 15, 2023 · Price: $2682 · Availability: Available now
More colorways: adidas UltraBoost 1.0 'NCAA Pack - Miami' (IG5877) · adidas UltraBoost 1.0 'NCAA Pack - Miami' (FY5812) · Adidas UltraBoost 1.0 'NCAA Pack - Indiana' (FY5807) · Adidas UltraBoost 1.0 'NCAA Pack - Rutgers' (IG5893) · Adidas UltraBoost 1.0 'NCAA Pack - Kansas' (FY5808)
College team colours drive this one: white across the Primeknit upper, Collegiate Navy on the welded forefoot overlay, and pale gold on the heel counter and eyelets, the palette the Yellow Jackets wear in Atlanta. The knit is built from fifty percent recycled content. Woven tongue tags carry deliberately mismatched branding, the adidas mark on one shoe and the school logo on the other, a detail repeated across the whole July 15, 2023 group of college makeups.
Beneath the school dressing is the standard reissued 1.0: a drawcord lacing system threaded into the moulded midfoot cage, white three-stripe branding on that cage, a full-length Boost midsole, and a navy rubber outsole made with Continental compound. Retail ran $200, twenty dollars above a plain 1.0 that summer. The shoe works as team merchandise as much as it works as a running shoe, and the fit, the cage geometry and the foam are untouched from the general release, so the only variables are colour and the woven tags.