Compiled October 8, 2026 from Just Drops release tracking. The figures are fixed as of that date, and every table can be downloaded as a CSV file.
706 footwear releases dated August 2026. The busiest day was August 20, 2026, with 87 releases. Every one is on the August 2026 release calendar.
| Brand | Releases | Share |
|---|---|---|
| Nike | 200 | 28.3% |
| On | 92 | 13% |
| Crocs | 71 | 10.1% |
| UGG | 68 | 9.6% |
| Reebok | 52 | 7.4% |
| Jordan | 44 | 6.2% |
| adidas | 38 | 5.4% |
| New Balance | 30 | 4.2% |
| Saucony | 30 | 4.2% |
| Salomon | 25 | 3.5% |
| PUMA | 16 | 2.3% |
| Converse | 14 | 2% |
| ASICS | 9 | 1.3% |
| HOKA | 6 | 0.8% |
| Other | 6 | 0.8% |
| Vans | 4 | 0.6% |
| Under Armour | 1 | 0.1% |
Download: Every release (CSV)
Counts every footwear release dated in the month on our calendar when the report was compiled, one per style code. Apparel and equipment are left out, and Jordan is counted separately from Nike. How the monthly report is built.
19 shoes went on sale at 12 stores before the brand’s release date, across 25 verified sightings. The median sighting came 3.2 days early; the longest, 12.2 days. The most sightings were at Up There (5), Kith (4), END. (3), Limited Edt (3) and Supply Store (3).
Download: Every early-release sighting (CSV)
A sighting counts when a store other than the brand was verifiably selling the shoe between 6 hours and 14 days before the brand’s release time, confirmed by a second check at least 30 minutes later (stores outside the US on the first check). Time early runs from the first sighting to the brand’s release time. How we detect early releases.
499 releases were first dated for August 2026. By the time this report was compiled, 47 had a different date: 25 delayed, 12 moved earlier, 10 moved later without a delay label and 0 no longer had a date. The median delay was 8 days (mean 17.1 days, longest 80 days).
Moved earlier: Nike Pegasus 42 (Photon Dust/Volt/White/Black) (Aug 1 to Jun 20); GS Nike Air Max 270 (Wolf Grey/Smoke Grey/Green Spark/Racer Blue) (Aug 1 to Jul 10); GS Nike Air Max 270 (Black/White/Cool Grey/Black) (Aug 1 to Jul 10); GS Nike Cosmic Runner (Black/Illusion Green/Cool Grey) (Aug 1 to Jul 10); Reebok x Barbie: Angel Reese 1 (Chalk/Pink/Purple) (Aug 3 to Jul 24); Reebok x Barbie: Angel Reese 1 - Big Kids (Chalk/Pink/Purple) (Aug 3 to Jul 24); Reebok x IDEA Club C 85 Shoes (White/White/White) (Aug 13 to Aug 5); Reebok x G-Unit G6 Men's Shoes (White/Blue/Red) (Aug 20 to Aug 14); Angel Reese 1 Basketball Shoes (Atomic Aqua/Atomic Aqua/Black) (Aug 31 to Aug 27); Angel Reese 1 Basketball Shoes (Chalk/Vintage Chalk/Dew) (Aug 31 to Aug 27).
Download: Every tracked release and its date (CSV)
Covers releases whose first date we recorded fell in the month, compared with their date when the report was compiled. “Delayed” uses the same rule as our product pages: the date moved later and we saw the change on or before the original day. Corrections we made to our own data are left out. How we track date changes.
313 releases of the 639 with a US retail price had a resale ask when this report was compiled. The median ask was 17.3% above retail, and 213 were asking more than retail.
| Brand | Shoes with an ask | Median premium |
|---|---|---|
| Reebok | 19 | +83% |
| UGG | 23 | +59.6% |
| Crocs | 13 | +47.1% |
| On | 3 | +43.7% |
| ASICS | 6 | +28.9% |
| New Balance | 22 | +26% |
| Nike | 160 | +14.2% |
| Salomon | 6 | +5.7% |
| adidas | 15 | +0.3% |
| Vans | 4 | -1.5% |
| Saucony | 3 | -20% |
| Jordan | 36 | -21.2% |
Download: Every shoe with a resale ask (CSV)
Compares each shoe’s US retail price with its lowest in-stock resale ask when the report was compiled, from marketplace feeds that list every size (currently Flight Club and Kicks Crew; GOAT’s feed lists one size per shoe, so it is left out). Asks older than 72 hours and placeholder asks are left out, as they are on our product pages. How we handle resale prices.
Just Drops, “August 2026 Sneaker Release Report,” compiled October 8, 2026, https://justdrops.com/reports/2026-08
September 2026 report · All data reports · How we verify release dates · Sneaker releases this week